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Taking an extra step to accommodate donor preferences.

Taking an extra step to accommodate donor preferences.

by Mike Montalto | Oct 26, 2023 | Donor Acquisition, Donor Retention, Personalization

You know no two donors are the same. So why would you assume your entire donor base wants to engage with your organization in the same way? Still, too many nonprofits fail to accommodate donor preferences in their outreach! If you want to build strong relationships...
Using AI to assist your outreach this appeal season.

Using AI to assist your outreach this appeal season.

by Mike Montalto | Oct 19, 2023 | Integrated Marketing, Nonprofit Technology, Personalization

The pressure to hit your fundraising targets can be daunting as the year draws to a close. Trust us. We know managing day-to-day operations while keeping crucial funds flowing in is not an easy task for fundraisers! And you’re not alone if you feel like there aren’t...
2 tips to help GivingTuesday donors make a bigger impact.

2 tips to help GivingTuesday donors make a bigger impact.

by Mike Montalto | Oct 5, 2023 | Donor Acquisition, Giving Tuesday, Nonprofit Marketing

Did your past GivingTuesday strategies come up short? Or are you looking to join in on the biggest day in philanthropy for the first time? Either way, it’s important to have a plan to get long-term value from your GivingTuesday donors! Fundraisers raise more money on...
What do at-risk donors want to hear?

What do at-risk donors want to hear?

by Mike Montalto | Sep 28, 2023 | Donor Acquisition, Donor Retention, Nonprofit Marketing

As you know, being personal and relevant is a critical component of any fundraising strategy. So, it’s important to consider the current state of your relationship with any donor before you ask for support. After all, your at-risk donors will need to hear a very...
Focusing your year-end appeal on a donor-centric story.

Focusing your year-end appeal on a donor-centric story.

by Mike Montalto | Sep 21, 2023 | Nonprofit Marketing, Personalization, Storytelling

You know there are a few key elements to any good story. And you’re probably already using many of them in your appeals and other communications. But you need to help your donors see the difference their support really makes by telling a donor-centric story. Believe...
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