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An exercise that will amplifi your next appeal letter.

An exercise that will amplifi your next appeal letter.

by Mike Montalto | Feb 29, 2024 | Nonprofit Marketing, Nonprofit Technology, Print

Ready for an exercise? Don’t worry, you don’t need to get out of your chair! Just grab a copy of your latest appeal letter, black and red pens, and a highlighter. Then, read on when you’re ready to get started. … ready? Alright! Take the caps off or unclick your pens...
Three tips for a successful spring fundraising appeal.

Three tips for a successful spring fundraising appeal.

by Mike Montalto | Feb 8, 2024 | Integrated Marketing, Nonprofit Technology, Personalization

Making an ask isn’t an easy task, especially when you’re working as a small team. But an effective spring fundraising appeal is a great way to get ahead and crush your goals this year. We get it – making the ask can be as tricky as finding the chocolate you like in a...
Structuring your school’s surround sound strategy.

Structuring your school’s surround sound strategy.

by Mike Montalto | Feb 1, 2024 | Education, Integrated Marketing, Nonprofit Marketing

If you want to reach your audience where they’re at, make an impression, and inspire them to engage, you’ll need to structure your school’s surround sound strategy effectively to rise above the noise. Remember, it’s not just about increasing the number of...
The four principles of visual storytelling.

The four principles of visual storytelling.

by Mike Montalto | Jan 25, 2024 | Design, Storytelling, Video

There’s a lot to be said about first impressions. We start comprehending messages before words are read or spoken based on what we see. So, in the age of highly visual storytelling and digital communications, the adage a picture is worth a thousand words has never...
How to solidify strong relationships with new donors.

How to solidify strong relationships with new donors.

by Mike Montalto | Jan 18, 2024 | Donor Retention, Integrated Marketing, Personalization

Building and maintaining strong relationships takes work, whether we’re talking about friends, romantic interests, or between a new donor and the nonprofit they supported. But it’s usually worth it! And you can set your nonprofit up for a stronger year by focusing on...
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