by Mike Montalto | Mar 16, 2023 | Nonprofit Marketing, Personalization, Storytelling
Boring storytelling could be holding your nonprofit back. Think about it. We’ve used the power of storytelling to connect with one another and understand the world around us for centuries. And believe it or not, the framework for telling an effective story has stayed...
by Mike Montalto | Mar 9, 2023 | Donor Retention, Mobile Fundraising, Nonprofit Technology
You wouldn’t be surprised to learn more and more nonprofit organizations are using text messages as part of their communications strategy, would you? According to TechJury, 60 percent of people read texts within 1 to 5 minutes of receiving them. And 66 percent of...
by Mike Montalto | Mar 2, 2023 | Marketing, Social Media, Strategy
Guess what! We originally wrote this post in January 2020. So, why are we telling you this again? Because repurposing content is actually more than OK when you work at a nonprofit! Have you ever compared your own organization’s communication strategy with the ones you...
by Mike Montalto | Feb 23, 2023 | Donor Retention, Education, Integrated Marketing
If you work in fundraising, you know that effective communication is all about reaching the right people, with the right message, in the right way. But no two audiences are the same. And your independent school or university’s alumni want to hear a specific message...
by Mike Montalto | Feb 16, 2023 | Branding, Donor Acquisition, Fundraising
If you keep up with the latest trends in fundraising, you already know everyone is talking about monthly giving programs. Individual giving and donor retention rates are falling. And fundraisers everywhere are looking for ways to fill in the gaps. Monthly giving can...
