AMP’D ARCHIVES
The summer is almost behind us, and fundraisers like yourself are spinning their wheels and starting to think ahead about the 2024 year-end campaign season. So don’t just burn rubber! It’s always great to be proactive. But you’ve got a lot on your mind, and it’s not...
Let’s be real. No one is perfect. So, when was the last time you did some soul-searching and asked, “What fundraising communications mistakes are we making, and how do we fix them?” Whether you’re new to fundraising or have been working at a nonprofit for decades,...
You don’t need us to tell you how hard it can be to rise above the noise with your nonprofit’s email campaign. The average office worker in the United States receives 121 emails per day. And almost half of those are considered spam. If you want to raise more money,...
Let’s cut to the chase. Too many organizations don’t put enough thought into how they engage mid-level donors. If you’re like other fundraisers, most of your nonprofit’s strategy is probably focused on acquiring new donors and locking in high-level contributors for...
You know you’re going to have a hard time raising money and achieving your goals if your nonprofit’s call-to-action leaves a lot to be desired. Building an effective communication strategy for your nonprofit takes a lot of work. You need to plan how you will tell your...
If you have an important message to share, the best way is to say it with a story. And video storytelling can be a powerful new piece in your nonprofit’s established fundraising strategy. Are you thinking about using videos to share important messages with your...
Ready for an exercise? Don’t worry, you don’t need to get out of your chair! Just grab a copy of your latest appeal letter, black and red pens, and a highlighter. Then, read on when you’re ready to get started. … ready? Alright! Take the caps off or unclick your pens...
If you want to reach your audience where they’re at, make an impression, and inspire them to engage, you’ll need to structure your school’s surround sound strategy effectively to rise above the noise. Remember, it's not just about increasing the number of eyeballs on...
Congratulations, you’ve made it to January! Now you can finally put all that year-end fundraising insanity behind you! But first, do you feel like you could have raised more in December? Of course, we hope that you all reached your fundraising goals in 2023. But we...
Your nonprofit is probably starting to think about how to get a strong start to the new year. We’re almost through the year-end fundraising craziness. And January and February are the perfect months to run a lapsed donor campaign to recapture your LYBUNTs. LYBUNTs, or...