AMP’D ARCHIVES
As a fundraiser, I’m sure you’ve had this experience. You come up with a great new way for your organization to raise more money. Then, you pitch your plan to your nonprofit’s leadership and they undoubtedly ask, what’s the potential ROI? Of course, your nonprofit’s...
In 2019 nonprofits have been forced to get creative and re-evaluate their fundraising strategy. The fundraising landscape is changing at a shocking pace. Individual giving, donor retention, and donor acquisition rates continue to trend downwards. These developments...
Providing a thorough, engaging, and user-friendly experience for online donors is a must for modern fundraisers. After all, your website is the online home for all your regular initiatives and a platform to broadcast why your work is so important. But a separate...
There are few worse feelings than being asked to give again and again without some fresh air. I think we’ve all suffered through one of those long “are we there yet, are we there yet?” road trips. Now, imagine that feeling, except you’re being asked to give your...
As fundraisers, there are always a few days we have circled on our calendar. We count down the days until Giving Tuesday and to the end of our fiscal/calendar year. But the most exciting day of the year is probably your big fundraising event. Everyone in your...
Fundraisers know how hard it can be to cut through the noise. But it takes more than a well-planned communications strategy to make an impact. Nonprofits that engage with their audience more effectively all have one thing in common. They have a clear picture of their...
You don’t need us to tell you how hard it can be to get your nonprofit’s email campaign to stand out in an over-crowded world. The average office worker in the United States receives 121 emails per day. Almost half of those are considered spam. It’s important to...
We’re not the only ones who have called millennials the activist generation. In fact, an article in Forbes claimed that millennials will become the most generous generation in history. It’s known that people become more generous with age, and 84 percent of millennials...
The days are getting longer. The weather is getting warmer. And the end of the school year is just around the corner. While the kids, teachers, and parents have their eyes set on a fun-filled summer, development professionals are focused on one thing, their end of...
We’ve said it before, and we’ll say it again. The fundraising landscape is not the same as it was five years ago. Despite that, we still see many nonprofits using their same appeal strategy, hoping for different results. As part of our ongoing mission to help...