by Mike Montalto | May 21, 2020 | Data + Analytics, Strategy, Web Technology
As a fundraiser, you know the importance of strong donor data. But you need an organized data base to get your data working for you. If you’re having trouble making sense of your data, it may be time for your nonprofit to perform a data audit. After all, applying a...
by Mike Montalto | Mar 14, 2019 | Data + Analytics, Marketing, Strategy
Nonprofits always have their eyes set on acquiring new donors, and with good reason. New contacts and leads can really drive your nonprofit’s fundraising! But if you want to acquire new donors, you need to get them excited about your organization and activities before...
by Mike Montalto | Nov 1, 2018 | Fundraising, Giving Tuesday, Strategy
If you read last week’s blog post, you should understand how a well-planned and through Giving Tuesday campaign can uplift your entire fundraising strategy. In that post, we broadly explained some strategies to make the most out of the international day of giving....
by Mike Montalto | Sep 27, 2018 | Fundraising, Integrated Marketing, Strategy
Imagine walking in the day of your fundraising event and knowing any revenue generated was icing on the cake. The idea is to pay for all of your upfront expenses, like hall rentals, food, and entertainment with contributions collected from your event sponsors well in...
by Mike Montalto | Jun 14, 2018 | Data + Analytics, Nonprofit Technology, Variable Data
Anytime an innovative technology rises to prominence, there’s a feeling out process while positive aspects are weighed against the negative. Given that online data collection is still relatively new, you could consider data security in this exploratory stage. As...